{"id":2535,"date":"2014-04-29T11:49:44","date_gmt":"2014-04-29T16:49:44","guid":{"rendered":"https:\/\/blog.growthtools.com\/blog\/?p=2535"},"modified":"2015-09-18T06:50:50","modified_gmt":"2015-09-18T11:50:50","slug":"web-capture","status":"publish","type":"post","link":"https:\/\/blog.growthtools.com\/?p=2535","title":{"rendered":"How to save 30 hours on your next project (download a free copy of my personal swipe file)"},"content":{"rendered":"<p>I grew up in the deep South. My parents were religious and as a result, so was I. We went to church every Sunday.<\/p>\n<p>Once a year there was this traveling preacher who would come to our town and preach a series of lessons for a solid week<\/p>\n<p>Normally, this would be torture to any 8 year old boy. A boy that age would much rather play in the mud and build forts instead of sitting in a pew.<\/p>\n<p>But with this one traveling preacher, it was different. I looked forward to him coming.<\/p>\n<p>Why?<\/p>\n<p>He told incredible stories. He didn&#8217;t preach, he just talked like a normal person. He told stories like we were sitting around the living room.<\/p>\n<p>It was natural.<\/p>\n<p>I always wondered how he came up with all of these stories. It was fascinating to me. They were all riveting and fresh. Finally, one day I asked him.<\/p>\n<p>He told me,<\/p>\n<blockquote><p>&#8220;I keep a file. Everytime I hear a story that grabs me, I put it in that file. Then anytime I need a story I go back to that file&#8221;<\/p><\/blockquote>\n<p>Years later I discovered that these files had a name. They are called <strong>swipe files<\/strong>.<\/p>\n<p>And they can be used for anything, not just old preacher stories.<\/p>\n<p>They make creating anything substantially easier.<\/p>\n<h3><strong>For example:\u00a0<!--more--><\/strong><\/h3>\n<p>This past weekend I started updating the main landing page for this site. Luck for me,\u00a0I keep a folder with every well designed landing page I come across.<\/p>\n<p>That made my job easy. I found 3 pages I liked and use them as inspiration.<\/p>\n<p>An hour later and one well manicured Keynote file later, I had this mockup:<\/p>\n<figure id=\"attachment_2539\" aria-describedby=\"caption-attachment-2539\" style=\"width: 1165px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/keynote-mockup.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2539 \" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/keynote-mockup.png\" alt=\"keynote-mockup\" width=\"1165\" height=\"804\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2539 \" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/keynote-mockup.png\" alt=\"keynote-mockup\" width=\"1165\" height=\"804\" \/><\/noscript><\/a><figcaption id=\"caption-attachment-2539\" class=\"wp-caption-text\">Videofruit landing page mockup<\/figcaption><\/figure>\n<p style=\"text-align: left;\">Then I exported it out of Keynote as a PNG and sent it off to a coder. Now it&#8217;s <a href=\"https:\/\/blog.growthtools.com\" target=\"_blank\">live<\/a>!<\/p>\n<p style=\"text-align: left;\">Without a swipe file, It would have taken me days or even \u00a0weeks to create the design it from scratch.<\/p>\n<h3><strong>The Breakdown:<\/strong><\/h3>\n<p>This landing page is a conglomeration of 3 other landing pages I&#8217;ve documented over the last 6 months.<\/p>\n<p><strong>Inspiration 1: <\/strong><a href=\"https:\/\/mixergy.com\">Mixergy.com<\/a><\/p>\n<p>I used Andrews overall page layout. Large text up top and an optin form in the middle.<\/p>\n<figure id=\"attachment_2542\" aria-describedby=\"caption-attachment-2542\" style=\"width: 632px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2542\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/mixergy.png\" alt=\"mixergy\" width=\"632\" height=\"388\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2542\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/mixergy.png\" alt=\"mixergy\" width=\"632\" height=\"388\" \/><\/noscript><figcaption id=\"caption-attachment-2542\" class=\"wp-caption-text\">mixergy.com landing page<\/figcaption><\/figure>\n<p><strong>Inspiration 2: <\/strong><a href=\"https:\/\/buzzsumo.com\" target=\"_blank\">Buzsumo.com<\/a><\/p>\n<p>I used their 3 column testimonial layout.<\/p>\n<figure id=\"attachment_2543\" aria-describedby=\"caption-attachment-2543\" style=\"width: 1288px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2543 \" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/buzzsumo.png\" alt=\"buzzsumo\" width=\"1288\" height=\"616\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2543 \" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/buzzsumo.png\" alt=\"buzzsumo\" width=\"1288\" height=\"616\" \/><\/noscript><figcaption id=\"caption-attachment-2543\" class=\"wp-caption-text\">buzzsumo.com landing page<\/figcaption><\/figure>\n<p><strong>Inspiration 3: <\/strong><a href=\"https:\/\/okdork.com\" target=\"_blank\">okdork.com<\/a><\/p>\n<p>I used Noahs testimonial formatting and &#8220;read the blog&#8221; button.<\/p>\n<figure id=\"attachment_2544\" aria-describedby=\"caption-attachment-2544\" style=\"width: 1050px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2544\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork.png\" alt=\"okdork\" width=\"1050\" height=\"295\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork.png 1050w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork-300x84-1.jpg 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork-1024x287-1.jpg 1024w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2544\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork.png\" alt=\"okdork\" width=\"1050\" height=\"295\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork.png 1050w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork-300x84-1.jpg 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/okdork-1024x287-1.jpg 1024w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><\/noscript><figcaption id=\"caption-attachment-2544\" class=\"wp-caption-text\">okdork.com landing page<\/figcaption><\/figure>\n<h2>The Tool that makes it easy<\/h2>\n<p>When I first started trying to document these pages I ran into a problem. My normal screen capture <a href=\"https:\/\/skitch.com\" target=\"_blank\">software<\/a> would not take a snapshot of an entire web page. It would just capture what was visible at that moment.<\/p>\n<p>The problem is most pages are longer than what you can see in your browser at any one moment. After testing every screen capture program I could find I have finally found one that does the trick.<\/p>\n<p>It is called <a href=\"https:\/\/web-capture.net\" target=\"_blank\">https:\/\/web-caputre.net<\/a>.<\/p>\n<p>And it&#8217;s free.<\/p>\n<p>Here is it in action: <em>(sorry for the crappy audio)<\/em><\/p>\n<p><object width=\"425\" height=\"344\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"https:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"src\" value=\"https:\/\/www.youtube.com\/v\/DvVqAtaQvwI&amp;hl=en&amp;fs=1\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"425\" height=\"344\" type=\"application\/x-shockwave-flash\" src=\"https:\/\/www.youtube.com\/v\/DvVqAtaQvwI&amp;hl=en&amp;fs=1\" allowFullScreen=\"true\" allowfullscreen=\"true\" \/><\/object><\/p>\n<p>I keep a link to web-caputre.net in the toolbar of my browser so it&#8217;s easy to find anytime I need it.<\/p>\n<p>If you want to start your own swipe file, I&#8217;d recommend doing the same.<\/p>\n<h3>FREE bonus for you<\/h3>\n<p>I&#8217;ve made my entire landing page swipe file available to you. Use it, copy it, do whatever.<\/p>\n<p>It&#8217;s been a great asset to me.<\/p>\n<p>Enter your email address [content_upgrade id=&#8221;23&#8243;]here[\/content_upgrade]and I&#8217;ll send you a link to it.<\/p>\n<p>[content_upgrade id=&#8221;23&#8243;]<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2546\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/download-pic.png\" alt=\"download-pic\" width=\"708\" height=\"526\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2546\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2014\/04\/download-pic.png\" alt=\"download-pic\" width=\"708\" height=\"526\" \/><\/noscript>[\/content_upgrade]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I grew up in the deep South. My parents were religious and as a result, so was I. We went&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-2535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts\/2535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2535"}],"version-history":[{"count":0,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts\/2535\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/media\/2539"}],"wp:attachment":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}