{"id":3980,"date":"2014-10-24T11:12:00","date_gmt":"2014-10-24T16:12:00","guid":{"rendered":"https:\/\/blog.growthtools.com\/blog\/?p=3980"},"modified":"2014-10-24T11:27:35","modified_gmt":"2014-10-24T16:27:35","slug":"have-more-fun","status":"publish","type":"post","link":"https:\/\/blog.growthtools.com\/?p=3980","title":{"rendered":"Want to work on a project together?"},"content":{"rendered":"<p>Is your business fun?<\/p>\n<p><span>You can always go back to your day job\u00a0and be miserable.<\/span><\/p>\n<p>Going through the grind of starting a business is a crap ton of work.<\/p>\n<p>Why on earth would you subject yourself to all of that and still be miserable?<\/p>\n<p>I&#8217;ll tell you why you&#8217;re unhappy&#8230;<\/p>\n<p>Because you&#8217;ve focused on making money\u00a0instead of helping people and\u00a0having fun.<\/p>\n<p>If all you&#8217;re looking to do is maximize revenue, you need to do two things:<\/p>\n<p><strong>Thing #1:<\/strong> Start a porn site.<\/p>\n<p><strong>Thing #2:<\/strong> <!--more-->Put gambling ads in the sidebar of that site.<\/p>\n<p>Seriously.<\/p>\n<p>The two things that convert the best online are porn and gambling.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/Skitch\/Untitled_2_key_19FA9827.png\" alt=\"\" width=\"700\" height=\"333\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blog.growthtools.com\/Skitch\/Untitled_2_key_19FA9827.png\" alt=\"\" width=\"700\" height=\"333\" \/><\/noscript><\/p>\n<p>It&#8217;s a proven business model that&#8217;s worked for <a href=\"https:\/\/www.youtube.com\/watch?v=4akBblB2K1Q\" target=\"_blank\">millennia<\/a>. And it would work a whole lot faster than\u00a0your business model.<\/p>\n<p>But you&#8217;re not about to shut down your mom blog to start a porn site, and I&#8217;m not either.<\/p>\n<p>So, I have a challenge for you&#8230;something that will help you stay on track and have more fun.<\/p>\n<p>Every day for the next 30 days, wake up and ask yourself this question:<\/p>\n<p><em><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/Skitch\/Untitled_2_key_19FA99BA.png\" alt=\"\" width=\"635\" height=\"252\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blog.growthtools.com\/Skitch\/Untitled_2_key_19FA99BA.png\" alt=\"\" width=\"635\" height=\"252\" \/><\/noscript>\u00a0<\/em><\/p>\n<p>My friend Mike challenged me to do this\u00a030 days ago and it&#8217;s refreshed my outlook on this business.<\/p>\n<p>Every day for 30 days, I woke up and asked myself how I could make\u00a0what I do more fun.<\/p>\n<p><strong>My answer?<\/strong> Software.<\/p>\n<p>When I started\u00a0my first\u00a0online business in May 2012, I wasn&#8217;t blogging or talking about marketing. I made software.<\/p>\n<p>Seeing something you dreamed up and scribbled on a piece of paper\u00a0become a full-blown useable thing is really cool.<\/p>\n<p>Here is one of my first sketches.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/Skitch\/Untitled_2_key_19E59BD5.png\" alt=\"\" width=\"700\" height=\"331\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blog.growthtools.com\/Skitch\/Untitled_2_key_19E59BD5.png\" alt=\"\" width=\"700\" height=\"331\" \/><\/noscript><\/p>\n<p>Then over time I figured out how to make software that people actually wanted.<\/p>\n<p>Now over 5,000 people use my products every day.<\/p>\n<p><strong>Do I enjoy it?<\/strong> Check!<\/p>\n<p><strong>Does it help people?<\/strong> Check!<\/p>\n<p><strong>Do I make money from it?<\/strong> Triple check!<\/p>\n<p>So&#8230;after 30 days of asking myself, <em>&#8220;How can I make Videofruit\u00a0more fun?&#8221;<\/em> I&#8217;ve decided to start making software again.<\/p>\n<p>But there&#8217;s a twist. I want you to help me.<\/p>\n<p>Here&#8217;s how it will work:<\/p>\n<p style=\"padding-left: 30px;\">\u2022 Everything will be done in public on this blog.<\/p>\n<p style=\"padding-left: 30px;\">\u2022 You will see behind the scenes of the entire process.<\/p>\n<p style=\"padding-left: 30px;\">\u2022 You will see all of my initial sketches and mockups.<\/p>\n<p style=\"padding-left: 30px;\">\u2022 I&#8217;ll share my entire development and project management process.<\/p>\n<p style=\"padding-left: 30px;\">\u2022 You will have direct input into the features and development cycle.<\/p>\n<p style=\"padding-left: 30px;\">\u2022 Once it&#8217;s finished, you can have a copy (more on that later).<\/p>\n<p style=\"padding-left: 30px;\">\u2022 I&#8217;ll be updating you on the product&#8217;s progress every week.<\/p>\n<p>Sound cool?<\/p>\n<p>I&#8217;m really excited about it.<\/p>\n<p><strong>Note<\/strong>: I&#8217;ll still be writing about cool marketing strategies\u00a0every week.\u00a0This will just be another great thing to add to the mix.<\/p>\n<p>A few points of clarity before we get started:<\/p>\n<p style=\"padding-left: 30px;\">\u2022 My #1 goal <strong>is to have fun.<\/strong><\/p>\n<p style=\"padding-left: 30px;\">\u2022 My #2 goal <strong>is to solve my own personal pain points.<\/strong><\/p>\n<p style=\"padding-left: 30px;\">\u2022 My #3 goal <strong>is to teach you and help you learn how to do the same thing.<\/strong><\/p>\n<p style=\"padding-left: 30px;\">\u2022 My #4 goal <strong>is to create products that <span style=\"text-decoration: underline;\">need to exist<\/span>.<\/strong><\/p>\n<p style=\"padding-left: 30px;\">\u2022 My #5 goal <strong>is to make money.<\/strong><\/p>\n<p>All decisions about the product will be filtered through those lenses. Money is not my #1 motivator but it is a validation of the product&#8217;s long-term viability.<\/p>\n<p>There is a high likelihood that some of the products we create together will suck and no one will ever\u00a0purchase them. I&#8217;m cool with that: in fact, I&#8217;m looking forward to it.<\/p>\n<p><strong>How will we judge success?<\/strong><\/p>\n<p>Success = Us having fun.<\/p>\n<h2 style=\"text-align: center;\">Our first project together<\/h2>\n<p>In true cart before-the-horse fashion,\u00a0last weekend I started working on the first project.<\/p>\n<p>The initial mockups are done and a little bit of coding work has started.<\/p>\n<p>Next week I&#8217;m going to share those with you, give you a video walkthrough of the software and get your opinion on a few &#8220;high-level&#8221; questions I&#8217;ve been having.<\/p>\n<p>Here&#8217;s a little teaser&#8230;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/Skitch\/Action_Funnel_Diagram_key_19FAA7D3.png\" alt=\"\" width=\"700\" height=\"350\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blog.growthtools.com\/Skitch\/Action_Funnel_Diagram_key_19FAA7D3.png\" alt=\"\" width=\"700\" height=\"350\" \/><\/noscript><\/p>\n<p>Are you excited about this project?<\/p>\n<p><strong>If so, leave a comment below and let me know.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is your business fun? You can always go back to your day job\u00a0and be miserable. Going through the grind of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-3980","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts\/3980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3980"}],"version-history":[{"count":0,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts\/3980\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}