{"id":7281,"date":"2018-03-02T19:36:26","date_gmt":"2018-03-02T19:36:26","guid":{"rendered":"https:\/\/blog.growthtools.com\/?p=7281"},"modified":"2020-05-08T18:17:19","modified_gmt":"2020-05-08T18:17:19","slug":"viral-marketing-campaign","status":"publish","type":"post","link":"https:\/\/blog.growthtools.com\/?p=7281","title":{"rendered":"Viral Marketing: 4 templates to use for more traffic and shares"},"content":{"rendered":"

What would happen if 3,483 people shared your website on Facebook today?<\/p>\n

You would get…<\/p>\n

More website traffic.
\nMore email subscribers.
\nMore customers.<\/p>\n

But how do you get your content to go viral?<\/p>\n

Most people think that viral marketing is a fad and something that requires you getting lucky. So I thought I’d test to see.<\/p>\n

Is it possible to make your content go viral?<\/em><\/p>\n

Are there repeatable and reliable methods you can follow that consistently produce 1000s of visitors and shares?\u00a0<\/em><\/p>\n

Yes, there are!<\/p>\n

And in this article we’re going to dissect 4 highly effective viral marketing campaigns and give you the tools and best practices you need to increase your traffic and shares.<\/p>\n

[su_quote style=”modern-blue”]Featured Tool:\u00a0<\/strong>We created GoViral<\/a> to help you make your next viral marketing campaign (just like the ones we break down in this article).\u00a0Get your FREE LIFETIME<\/strong><\/em> account now<\/a>.[\/su_quote]<\/strong><\/p>\n

Let’s jump in.<\/p>\n

Campaign #1:\u00a0Viral Facebook Campaign (by I Heart Sweet Life Planners)\u00a0<\/span><\/h1>\n

Before I started researching this topic, I was looking at the I Heart Sweet Life Planners Facebook <\/span>page<\/span><\/a>\u00a0when I came across a post that had 3,483 shares. <\/span><\/p>\n

What was weird was that all of the other posts on the page had 2 to 5 shares each.<\/span><\/p>\n

But this one had gone viral and had 1000s. Why?<\/span><\/p>\n

I did some digging and what I found impressed me so much that I spent the next month researching every campaign I could find.\u00a0<\/span><\/p>\n

Check out what they did:\u00a0<\/b><\/p>\n

Step 1:<\/b> Laura, the owner of the Facebook page, set up this landing page.<\/span><\/p>\n

Step 2:<\/b> When people subscribed, they saw this thank-you page. It asked them to share a Facebook post (the one with 3,483 shares) in exchange for a few bonus items.<\/span><\/p>\n

Step 3:<\/b> People shared and the post went viral.<\/span><\/p>\n

[su_note note_color=”#fff3a6″]Your Action Steps for Implementing This Viral Facebook Campaign:<\/b><\/p>\n

    \n
  1. Create a Facebook post and design it to send traffic to your product page.<\/li>\n
  2. After your visitors opt in to your landing page, ask them to share that post.<\/li>\n
  3. Incentivize them to share by offering a bonus.<\/li>\n<\/ol>\n

    Why did this work?<\/b><\/p>\n

    I Heart Sweet Life Planners got 3,483 shares by simply asking and incentivizing people to share their Facebook post in exchange for a few additional bonuses.<\/p>\n

    Genius!<\/p>\n

    Not only that, but the post they shared has a link directly to their product page. This means they are getting direct traffic to the highest ROI page on their site (the one where people pay them money).<\/p>\n

    These basic principles are ones I saw being put into action over and over again by the companies doing the best job at viral marketing.<\/p>\n

    Those principles are:<\/p>\n