{"id":8077,"date":"2021-01-05T00:01:16","date_gmt":"2021-01-05T00:01:16","guid":{"rendered":"http:\/\/blog.growthtools.com\/?p=8077"},"modified":"2021-01-05T03:27:06","modified_gmt":"2021-01-05T03:27:06","slug":"how-to-find-a-business-coach-online","status":"publish","type":"post","link":"https:\/\/blog.growthtools.com\/?p=8077","title":{"rendered":"Four Steps to Find a Great Business Coach Online in 30 Days or Less"},"content":{"rendered":"<p>Hiring a coach could be the best thing you ever do for your business. We should know \u2014 we\u2019ve doubled our revenue year after year at Growth Tools in large part due to the coaches we\u2019ve hired, including:<\/p>\n<ul>\n<li>A sales coach.<\/li>\n<li>A project management coach.<\/li>\n<li>A webinar coach.<\/li>\n<li>A CEO coach.<\/li>\n<\/ul>\n<p>Hiring the right business coach\u00a0feels like passing \u201cGo\u201d in Monopoly. You make more money without working any harder than you did before.<\/p>\n<p>Why?<\/p>\n<p>Because you don\u2019t have to figure out your next step. You have someone there to tell you what you need to do and how to do it. You spend less time on random tactics that might not work and more time executing.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-8075\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-9.png\" alt=\"Collect $200 Salary As You Pass Go (Monopoly)\" width=\"225\" height=\"224\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-9.png 225w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-9-150x150.png 150w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-8075\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-9.png\" alt=\"Collect $200 Salary As You Pass Go (Monopoly)\" width=\"225\" height=\"224\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-9.png 225w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-9-150x150.png 150w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/noscript><\/p>\n<p>Still, hiring a coach can be a gamble. If you hire the wrong person, you\u2019re left with more problems &#8230; and a lighter wallet.<\/p>\n<p>How do you make sure to hire the right person?<\/p>\n<p>That\u2019s what this blog is all about. We\u2019ll show you:<\/p>\n<ul>\n<li><strong><a href=\"#step-1\">Step #1:<\/a><\/strong><strong>\u00a0How to describe the problem you\u2019re facing<\/strong><strong>\u00a0<\/strong>so you know exactly what you need from a potential coach.<\/li>\n<\/ul>\n<ul>\n<li><strong><a href=\"#step-2\">Step #2:<\/a><\/strong><strong>\u00a0How to define the end result you want <\/strong>using the \u201cMagic Wand Test\u201d to make your goals crystal clear for potential coaches.<\/li>\n<\/ul>\n<ul>\n<li><strong><a href=\"#step-3\">Step #3:<\/a><\/strong><strong>\u00a0Where and how to find <\/strong><strong>business coaches<\/strong>\u00a0\u2014 we\u2019ll explain where to look and why you can get creative with your outreach.<\/li>\n<\/ul>\n<ul>\n<li><strong><a href=\"#step-4\">Step #4:<\/a><\/strong><strong>\u00a0How to evaluate potential coaches<\/strong>\u00a0using a simple four-step process to ensure you\u2019ll get results <em>and <\/em>enjoy working together.<\/li>\n<\/ul>\n<p>\u201cBusiness coaching\u201d is vague. This process helps you determine what <em>kind<\/em>\u00a0of business coach\u00a0you need so you get specific, reliable help for the exact problems you\u2019re facing in your business.<\/p>\n<p>[su_box title=&#8221;Looking for proven, step-by-step methods to grow your course or coaching business?&#8221; box_color=&#8221;#09DD82&#8243;]<a href=\"https:\/\/lp.growthtools.com\/skyrocket?utm_source=gc&amp;source=findbusinesscoach-blogpost\" target=\"_blank\" rel=\"noopener noreferrer\">Book a complimentary strategy session<\/a> where we\u2019ll audit your business strategy and talk through a 90-day plan to skyrocket revenue.[\/su_box]<\/p>\n<h2>Step #1: Identify Your Problem<\/h2>\n<p>First, ask yourself, \u201cWhat is the problem I want to solve?\u201d<\/p>\n<p>The question <em>seems<\/em>\u00a0simple, but it\u2019s where we see most people stumble when they\u2019re looking for business coaching.<\/p>\n<p>That\u2019s because the first problem you think of is rarely the underlying problem you need to fix.<\/p>\n<p>Why not?<\/p>\n<p>It\u2019s not specific enough<em>. <\/em><\/p>\n<p>For example, if your sales start to dip, most people would think to hire a sales coach. But \u201csales\u201d can mean a lot of things. A sales coach can help you:<\/p>\n<ul>\n<li>Improve CRM adoption.<\/li>\n<li>Rewrite your sales scripts.<\/li>\n<li>Be more consistent with outreach efforts.<\/li>\n<\/ul>\n<p>The list goes on.<\/p>\n<p>For example, we hired someone for GrowthTools to help us overcome a specific sales objection. Then we were able to improve our close rates by 5x in just 12 months.<\/p>\n<p>How do you get those same results? <strong>Start with the \u201cFive Whys.\u201d<\/strong><\/p>\n<p>The Five Whys is a method of getting to the root of any problem by asking \u201cWhy?\u201d a grand total of \u2014 you guessed it\u2060 \u2014 five times.<\/p>\n<div style=\"text-align: center;\"><iframe loading=\"lazy\" class=\"giphy-embed\" src=\"https:\/\/giphy.com\/embed\/cPKWZB2aaB3rO\" width=\"480\" height=\"408\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>This will help you move beyond the obvious, surface-level problem and on to the real issue. Not only is that key to solving the issue, but it helps you know which coaching niche\u00a0to turn to for help.<\/p>\n<p><strong>Here\u2019s an example:<\/strong>\u00a0Let\u2019s say your problem is, \u201cMy course sales are in a slump this quarter.\u201d<\/p>\n<p>Start with the first why: \u201c<em>Why<\/em>\u00a0is that?\u201d<\/p>\n<p>The answer could be something like \u201cWebinar sign-ups are down, so I\u2019m not getting in front of people.\u201d<\/p>\n<p>Well, <em>why<\/em>\u2019s that?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8073 aligncenter\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35.png\" alt=\"The 5 Why's: Before you can find a great business coach online, you have to be crystal clear about the problem you're facing.\" width=\"1600\" height=\"1012\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35.png 1600w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-300x190.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-1024x648.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-768x486.png 768w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-1536x972.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8073 aligncenter\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35.png\" alt=\"The 5 Why's: Before you can find a great business coach online, you have to be crystal clear about the problem you're facing.\" width=\"1600\" height=\"1012\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35.png 1600w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-300x190.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-1024x648.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-768x486.png 768w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/35-1536x972.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p id=\"step-2\">See how that need evolved? At the beginning, you might have thought you\u2019d need a \u201ccourse sales coach\u201d or \u201ccourse marketing coach.\u201d By the end, you know you need someone specifically to help you with Facebook Ads creative and targeting.<\/p>\n<h2>Step #2: Define the End Result<\/h2>\n<p>Now that you know what problem you need to solve, you also need to define your desired end result. This result statement will be your guide as you look for coaches and evaluate their methods.<\/p>\n<p>One way to do this is to use the \u201cMagic Wand Exercise.\u201d \u00a0<img loading=\"lazy\" decoding=\"async\" class=\"img-responsive loaded\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/cdn.emojidex.com\/emoji\/xhdpi\/magic_wand.png?1463154886\" width=\"28\" height=\"28\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-responsive loaded\" src=\"https:\/\/cdn.emojidex.com\/emoji\/xhdpi\/magic_wand.png?1463154886\" width=\"28\" height=\"28\" \/><\/noscript><\/p>\n<p>Here\u2019s how it works.<\/p>\n<p>Imagine you have a magic wand and can fast forward 90 days after you hire your coach. What would you like your end result to look like? Write out a bullet point list of what you imagine (business goals, what you do and don\u2019t want to try, and so forth).<\/p>\n<p>Your list could look something like this:<\/p>\n<ul>\n<li>I\u2019ll have a clear business growth\u00a0plan.<\/li>\n<li>I\u2019ll be 100% confident in the execution of it.<\/li>\n<li>Our revenue will increase by 10%.<\/li>\n<li>I\u2019ll feel good about the team we have to execute it.<\/li>\n<li>Everyone on the team has a clear understanding of what they need to do to contribute.<\/li>\n<li><em>And so on. <\/em><\/li>\n<\/ul>\n<p>Keep going until you have 10 to 15 bullet points detailing what your specific result will look like 90 days from now. Here\u2019s what I <a href=\"https:\/\/blog.growthtools.com\/blog\/finding-coach\/\" target=\"_blank\" rel=\"noopener noreferrer\">came up with<\/a>\u00a0a few years ago to find a fitness coach:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8071 aligncenter\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8.png\" alt=\"Things I Want From a Nutrition\/ Fitness Coach\" width=\"800\" height=\"598\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8.png 1348w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8-300x224.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8-1024x766.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8-768x574.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8071 aligncenter\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8.png\" alt=\"Things I Want From a Nutrition\/ Fitness Coach\" width=\"800\" height=\"598\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8.png 1348w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8-300x224.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8-1024x766.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-8-768x574.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/noscript><\/p>\n<p>You can even copy the exact prompts from my doc for your own use:<\/p>\n<ul>\n<li>My #1 goal for [time period]:<\/li>\n<li>My current situation:<\/li>\n<li>What I\u2019m looking for:<\/li>\n<\/ul>\n<p id=\"step-3\">When you have your desired result outlined, you\u2019re ready to start looking for a new coach.<\/p>\n<h2>Step #3: Find Potential Coaches<\/h2>\n<p>After completing Step 1 and 2, you should know the skill set\u00a0and coaching style\u00a0you\u2019re looking for in an online business coach.<\/p>\n<p>Now let\u2019s talk about the three types of people who could coach you. We\u2019ll talk more about how and where to find them in the next section. They are:<\/p>\n<p><strong>People Who Market Themselves as Coaches<\/strong><strong>\u00a0<\/strong><\/p>\n<p>Official coaches are usually the easiest people on this list to find. This includes anyone who has experience as a coach and calls themselves a coach.<\/p>\n<p><strong>People Who Aren\u2019t Coaches but Have <\/strong><strong>Real Life<\/strong><strong>\u00a0Experience That Can Help You<\/strong><\/p>\n<p>Maybe you\u2019ve heard of a business leader\u00a0in a specific area. This could be an author, speaker, or course creator. If they have the experience you need, you can reach out to them and ask for help.<\/p>\n<p>Want to create an email list of 10,000 subscribers? Find someone who has done it and ask them to coach you.<\/p>\n<p>Keep in mind that these types of people will be harder to get because they\u2019re not actively offering coaching services. You may have to be more consistent in your outreach before you hear a response. Don\u2019t spam your potential coach, but send a couple of polite emails.<\/p>\n<p>Bonus points if you build a relationship with your coaching target <em>before<\/em>\u00a0you actually need the coach. Then when you have an ask, you\u2019ll have a much better chance of receiving a response.<\/p>\n<p><strong>Resources Like a Blog, Book, or Course<\/strong><\/p>\n<p>If you want a coach but can\u2019t afford one right now, we\u2019d still recommend going through the entire process outlined in this article.<\/p>\n<p>Why?<\/p>\n<ul>\n<li>You may find a coach that\u2019s more affordable than you thought.<\/li>\n<li>You\u2019ll better understand your goals and problems when you\u2019re done.<\/li>\n<li>You\u2019ll know who to contact once you can afford a coach.<\/li>\n<li>You may find helpful resources such as a blog, course, or eBook that you can use in the meantime.<\/li>\n<\/ul>\n<p>Even if you can\u2019t afford to pay a coach, it\u2019s okay to use free resources or courses to take your business to the next level. You can even just study someone\u2019s success and reverse engineer it for your own business.<\/p>\n<p>Just know that you won\u2019t get the same accountability or personalized guidance that a coach will give you.<\/p>\n<h3>Here\u2019s What to Avoid When You\u2019re Looking for a Coach<\/h3>\n<p>Knowing what to avoid when you\u2019re looking for a coach is almost as important as knowing what to look for.<\/p>\n<p>If you\u2019re looking for one-on-one coaching time, a \u201cmastermind\u201d or group coaching\u00a0can\u2019t replace the undivided attention of an experienced coach\u00a0for a few hours a month. There\u2019s nothing wrong with either as long as they\u2019re used correctly. In fact, we\u2019ve used them both, and we currently offer a mastermind <em>in addition to<\/em>\u00a0coaching for all of our clients.<\/p>\n<p>A mastermind is not a substitute for one-on-one guidance and personalized attention.<\/p>\n<h4>Group Coaching<\/h4>\n<p>Repeat after me:<\/p>\n<p>Group coaching programs\u00a0&#8230;<\/p>\n<p>Are not a substitute &#8230;<\/p>\n<p>For personalized, one-on-one coaching sessions.<\/p>\n<p>It\u2019s become a trend in the past few years to add \u201ccoaching\u201d (aka, a twice-per-month video call with 20 other people) to a $997 course to 2x or 3x the price. Unfortunately, the success rates of these programs don\u2019t increase by the same amount.<\/p>\n<p>A course is self guided, even with group coaching\u00a0included. You have to figure out action steps on your own and adapt the course instructions to your business. You\u2019ll get input when it fits on the group-coaching\u00a0call, but in our experience, this isn\u2019t enough to make clients consistently successful. If you want the highest success rates, one-on-one coaching has no comparison.<\/p>\n<p>In fact, that\u2019s why we pivoted two years ago from an online course that earned us millions of dollars to one-on-one coaching. Even though courses are more profitable, coaching produces better success rates for our clients (<a href=\"https:\/\/university.growthtools.com\/last-weeks-wins\" target=\"_blank\" rel=\"noopener noreferrer\">which we track because we think it\u2019s cool<\/a>).<\/p>\n<p>So if you\u2019re thinking about purchasing a course that includes group coaching, ask yourself, \u201cIf the group coaching\u00a0weren\u2019t included, would I still purchase this course at this price?\u201d<\/p>\n<p>If yes, go for it.<\/p>\n<p>If the answer is no, or the coaching is a premium upsell, go ahead and pass.<\/p>\n<div style=\"text-align: center;\">\n<p><iframe loading=\"lazy\" class=\"giphy-embed\" src=\"https:\/\/giphy.com\/embed\/OIArkOTMPwU0M\" width=\"480\" height=\"358\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/div>\n<h4>Masterminds<\/h4>\n<p>In general, masterminds are great.<\/p>\n<p>In fact, I\u2019ve been in a mastermind group for five years with a group of peers. Going through life with people who understand what you\u2019re doing and can rally around you is powerful. You get to learn from your peers and be inspired by what they\u2019re working on.<\/p>\n<p>But it\u2019s not the same as having someone there to guide you every step of the way.<\/p>\n<p>Together, coaching and a mastermind form the ultimate combo. You get the support and serendipity\u00a0of improving alongside other people like you, and the accountability and guidance that only a coach can provide.<\/p>\n<p><em>If you think a mastermind plus coaching setup sounds awesome, <\/em><em><a href=\"https:\/\/lp.growthtools.com\/mastermind?utm_source=gc&amp;source=findbusinesscoach-blogpost\" target=\"_blank\" rel=\"noopener noreferrer\">check out our latest program<\/a><\/em><em>. Access coaches who led launches worth more than $1MM in revenue, all while meeting with a group of motivated peers who execute alongside you<\/em><em>. \u00a0<\/em><\/p>\n<h3>Where Should You Look for Coaches?<\/h3>\n<p>Where should you look for a good business coach?<\/p>\n<p>The short answer: Almost anywhere.<\/p>\n<p>The longer answer: Get creative.<\/p>\n<p>Here are a few ideas to get you started:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8072 aligncenter\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36.png\" alt=\"Your Network &gt; People You Follow &gt; Online Search &gt; More Creative Methods\" width=\"801\" height=\"164\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36.png 1600w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-300x62.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-1024x210.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-768x157.png 768w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-1536x315.png 1536w\" sizes=\"auto, (max-width: 801px) 100vw, 801px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8072 aligncenter\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36.png\" alt=\"Your Network &gt; People You Follow &gt; Online Search &gt; More Creative Methods\" width=\"801\" height=\"164\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36.png 1600w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-300x62.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-1024x210.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-768x157.png 768w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/36-1536x315.png 1536w\" sizes=\"auto, (max-width: 801px) 100vw, 801px\" \/><\/noscript><\/p>\n<h4>1. Your Network<\/h4>\n<p>Your network is one of the first places to look for a coach. Ask people you respect for referrals. Bonus points if you know a successful business leader\u00a0who\u2019s a step or two ahead in a similar journey to yours. Ask them if they can recommend a coach who helped them when they were in your position.<\/p>\n<h4>2. People You Follow<\/h4>\n<p>This can mean people you follow on social media, authors you read regularly, or thought leaders in general. Don\u2019t overthink it. If you know of someone who has the experience and expertise you need, add them to your list. You never know if they\u2019ll respond to your request with a \u201cYes,\u201d or at least some helpful advice.<\/p>\n<h4>3. Online Search<\/h4>\n<p>Use a search engine\u00a0like\u00a0Google\u00a0or a site such as LinkedIn\u00a0and do a simple search for \u201c[insert your need here] coach.\u201d This could be \u201cexecutive coach,\u201d \u201cmarketing coach,\u201d or \u201cpublic speaking coach,\u201d to name just a few examples. Keep your searches broad, then dive into the search results to get more specific.<\/p>\n<h4>4. More Creative Methods<\/h4>\n<p>Don\u2019t be afraid to get creative. Some people have found success meeting local business coaches. Others find a coach through blog content they\u2019ve written (check out our online <a href=\"https:\/\/lp.growthtools.com\/mastermind?utm_source=gc&amp;source=findbusinesscoach-blogpost\" target=\"_blank\" rel=\"noopener noreferrer\">coaching program for coaches and course creators here<\/a>\u00a0\ud83d\ude42). You could even host a podcast\u00a0and interview 20 potential experts on the topic and hire the best one (we know someone who actually did this).<\/p>\n<p id=\"step-4\">You don\u2019t have to spend <em>that<\/em>\u00a0much effort, but the point is that you don\u2019t have to stick to \u201ctraditional\u201d methods to find the right coach.<\/p>\n<h2>Step #4: Evaluate Potential Coaches<\/h2>\n<p>However you find potential coaches, you still have to filter candidates until you find the one that\u2019s right for you.<\/p>\n<p>To do that, ask yourself four questions about each potential coach:<\/p>\n<p><a href=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480.png\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8074 aligncenter\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480.png\" alt=\"\" width=\"800\" height=\"405\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480.png 924w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480-300x152.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480-768x389.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8074 aligncenter\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480.png\" alt=\"\" width=\"800\" height=\"405\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480.png 924w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480-300x152.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/37-e1601936878480-768x389.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n<p>Let\u2019s walk through each question.<\/p>\n<h3>1. Have They Done It Before?<\/h3>\n<p>By \u201cit,\u201d we mean \u201ccoached other people and helped them get great results,\u201d if you\u2019re talking about a full-time coach. \u201cIt\u201d can also mean business experience, aka, \u201cused a repeatable process to get the result you want.\u201d<\/p>\n<h3>2. Do They Have a Method?<\/h3>\n<p>What\u2019s the number one thing that separates a pro from an amateur? Hint: It\u2019s not years of experience. People can do something for years without being great at what they do. Or, they might not have the coaching skills\u00a0they need to help other people do it.<\/p>\n<p><strong>Great coaches<\/strong><strong>\u00a0have a process.<\/strong><\/p>\n<p>Pro sports players come up with strict workout regimen and pre-game rituals that they use before every event. Professional designers follow a rigorous process to create consistently great designs.<\/p>\n<p>It\u2019s the same way with a coach.<\/p>\n<p>If they\u2019ve taken the time to break down business success\u00a0into a step-by-step process, it\u2019ll be much easier for you to follow. And if it\u2019s battle tested, it\u2019ll have a much better chance of working for you.<\/p>\n<p>An ideal scenario could look something like this: You visit the website of a prospective hiring coach. Right away, you see text that says, \u201cHey, are you having trouble hiring someone? If so, we have a three-step process that guarantees you\u2019ll hire an A-level fit almost every time. Here\u2019s the process &#8230; \u201d followed by an explanation.<\/p>\n<p>Usually, finding the coach\u2019s process isn\u2019t that direct and obvious. Sometimes you\u2019ll see \u201cHere\u2019s how we work together,\u201d or a simpler \u201cOur process,\u201d with fewer details.<\/p>\n<p>If you want to know more, just ask. Most good coaches are excited to share their process in detail.<\/p>\n<p>Just make sure you \u201cget\u201d the process relatively quickly. \u00a0You might not understand all the details, but you should have a basic understanding of how the process works. You should be able to picture it working for you, too.<\/p>\n<h3>3. Do They Have Verifiable Proof?<\/h3>\n<p>Look for proof that the process works, and that it works for people <em>like you<\/em>. Start by reading testimonials, then follow up by asking to talk with real clients.<\/p>\n<p>Ask the clients how they liked the experience of working with the coach, if they reached the goals they set, and how they\u2019d rate the coach\u2019s expertise. Talk to two or three previous clients to make sure the results are consistent, not just one-off wins.<\/p>\n<h3>4. Do You Like the Person and Want to Work with Them?<\/h3>\n<p>If the prospective coach\u00a0passes all three of the first criteria, congratulations! Now it\u2019s time for the final step: The gut check. Do you want to work with this coach? Do you enjoy talking to them?<\/p>\n<p>Also keep their coaching process\u00a0in mind. Do they help with mindset? Or are they giving you action steps to complete?<\/p>\n<p>It\u2019s normal to have a meeting during the sales process to see if you\u2019d be a good match. See if you enjoy the conversation and want to continue. Then make your decision.<\/p>\n<h2>Choose the Best Business Coach\u00a0for You<\/h2>\n<p>If you want to find a great coach, you need to put in the work up front to define your problem and end goal <strong>in detail. <\/strong>Let\u2019s review our roadmap:<\/p>\n<ol>\n<li><strong>Get really clear on your problem (remember, this is the most important step!).<\/strong><\/li>\n<li>Get really clear on the end result you want to achieve.<\/li>\n<li>Find a handful of potential coaches.<\/li>\n<li>Evaluate each one.<\/li>\n<\/ol>\n<p>Remember how we said a blog can help you progress if you don\u2019t have a coach? And remember how the best coaches have a method to produce real, consistent results?<\/p>\n<p>Consider this blog your coach for finding a coach. Follow the method above, and you can find a great coach\u00a0in 30 days or less \u2014 if you put in the work.<\/p>\n<h3>Looking for a Marketing Coach?<\/h3>\n<figure id=\"attachment_8070\" aria-describedby=\"caption-attachment-8070\" style=\"width: 1148px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8070\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7.png\" alt=\"A personalized marketing coaching process\" width=\"1148\" height=\"893\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7.png 1148w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7-300x233.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7-1024x797.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7-768x597.png 768w\" sizes=\"auto, (max-width: 1148px) 100vw, 1148px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8070\" src=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7.png\" alt=\"A personalized marketing coaching process\" width=\"1148\" height=\"893\" srcset=\"https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7.png 1148w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7-300x233.png 300w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7-1024x797.png 1024w, https:\/\/blog.growthtools.com\/wp-content\/uploads\/2020\/10\/pasted-image-0-7-768x597.png 768w\" sizes=\"auto, (max-width: 1148px) 100vw, 1148px\" \/><\/noscript><figcaption id=\"caption-attachment-8070\" class=\"wp-caption-text\"><center><em> A peek at the action steps some of our clients receive. <\/em><\/center><\/figcaption><\/figure>\n<p>If you are:<\/p>\n<ul>\n<li>A course creator<\/li>\n<li>A coach or consultant<\/li>\n<li>An agency owner<\/li>\n<\/ul>\n<p>&#8230; and you want to grow your business beyond six figures, let\u2019s talk. Our <a href=\"https:\/\/blog.growthtools.com\/blog\/marketing-coaching-program\/\" target=\"_blank\" rel=\"noopener noreferrer\">marketing coaching program<\/a>\u00a0gives you a step-by-step marketing plan to grow your business. You\u2019ll follow proven marketing strategies\u00a0that we\u2019ve tested on ourselves and hundreds of other small business owners, all while getting personalized feedback on your progress.<\/p>\n<p>[su_box title=&#8221;Ready to stop chasing after tactics that barely move the needle?&#8221; box_color=&#8221;#09DD82&#8243;]<i data-stringify-type=\"italic\"><a class=\"c-link\" href=\"https:\/\/lp.growthtools.com\/skyrocket?utm_source=gc&amp;source=findbusinesscoach-blogpost\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/lp.growthtools.com\/mastermind?utm_source=gc&amp;source=marketonlinecourse-blogpost\" data-sk=\"tooltip_parent\">Book a complimentary strategy session<\/a><\/i><i data-stringify-type=\"italic\">\u00a0where we\u2019ll audit your business strategy and talk through a 90-day plan to skyrocket revenue.<\/i>[\/su_box]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hiring a coach could be the best thing you ever do for your business. We should know \u2014 we\u2019ve doubled&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-8077","post","type-post","status-publish","format-standard","hentry","category-marketing-coaching"],"_links":{"self":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts\/8077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8077"}],"version-history":[{"count":0,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=\/wp\/v2\/posts\/8077\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.growthtools.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}