{"id":8149,"date":"2020-11-16T18:11:54","date_gmt":"2020-11-16T18:11:54","guid":{"rendered":"http:\/\/blog.growthtools.com\/?p=8149"},"modified":"2020-11-16T23:57:07","modified_gmt":"2020-11-16T23:57:07","slug":"digital-marketing-coach","status":"publish","type":"post","link":"https:\/\/blog.growthtools.com\/?p=8149","title":{"rendered":"The #1 Thing a Digital Marketing Coach Should Give You"},"content":{"rendered":"

What\u2019s the #1 thing a digital marketing coach\u00a0should give you?<\/p>\n

Focus.<\/strong><\/p>\n

Let me explain.<\/p>\n

Digital marketing\u00a0can feel like you\u2019re lost in a forest. You have an assortment of tools (hiking boots, rope, compass, etc.). But this is a really big forest. Goes on for miles. You don\u2019t know how\u00a0to get out, even with your tools.<\/p>\n

You might wander around for a few months or even years … until one day, you find a guide. Great! Time to get out of this stupid forest.<\/p>\n

This forest guide says he\u2019s used all the tools you have, and then some. So you ask for help using the compass and he shows you how. After a bit, you realize your boots are getting worn, so he helps you reinforce them so you can walk further. When you come to a ravine, he teaches you how to use your rope to cross it.<\/p>\n

All these things are helpful. But … Shouldn\u2019t there be a faster way to get out of the forest?<\/strong><\/p>\n

What if, when you spoke to the forest guide, he said something like this instead?<\/p>\n

[su_note note_color=”#f9f9f9″ text_color=”#18205D”]I know this forest like the back of my hand. You need to travel north using your compass until you come to the cliff, then we\u2019re going to navigate by the stars because the magnetized rocks interfere with the compass. <\/em><\/p>\n

In all, the journey should take us 15 days if we start tomorrow.<\/em>[\/su_note]<\/p>\n

The first situation \u2014 where you and the guide wander around together \u2014 is like many of the digital marketing coaches\u00a0you might find. They offer to teach you how to use a bunch of marketing tools \u2014 Facebook ads, content marketing\u00a0and search engine optimization, social media marketing, LinkedIn outreach \u2014 but they don\u2019t give you a clear path out of the forest. They don\u2019t solve your #1 pain point: Get more leads.<\/strong><\/p>\n

You can have the best product in the world, but people won\u2019t find it on their own. You have to get them in front of your sales copy. And you need to get them there without spending 80 hours a week<\/a>\u00a0on marketing and running your business.<\/p>\n

\"Coaching

In the second situation, the guide has a specific method that he knows<\/em>\u00a0will work for you. Or maybe he has expertise in navigating the forest (digital marketing) no matter what your situation is. In either case, that means coaching you through ONE strategy that can take you to the next level\u00a0instead of dabbling in many things and doing them poorly.<\/p>\n

Look for the coach who will lead you out of the forest, not the one who will \u201cwalk with you\u201d\u00a0on weekly coaching calls.<\/p>\n

\"Good

A great digital marketing coach\u00a0will help you\u2026<\/p>\n

    \n
  1. Focus on the one<\/em>\u00a0thing you need to be doing right now.<\/li>\n
  2. Give you a tried-and-true method for doing that thing.<\/li>\n
  3. Guide you whenever you get stuck implementing that method.<\/li>\n<\/ol>\n

    Finding your \u201cOne Thing\u201d in marketing will do amazing things for your business. I would know \u2014 I tried every internet marketing\u00a0tactic I could find to grow my business. I learned a lot, but it took years to find the best ways to grow.\u00a0If I had found my One Thing sooner, it would have fast-forwarded my business by years<\/em>.<\/p>\n

    In this post, I\u2019ll tell you what I learned from years of experimenting, share the best digital marketing strategy\u00a0I\u2019ve found, and tell you step-by-step\u00a0how to find a great coach so you don\u2019t have to spend any more time like a hobbit lost in Mirkwood.<\/p>\n

    Want us to audit your business strategy and help you skyrocket revenue in the next 90 days? <\/em>Schedule a complimentary strategy session<\/a><\/em>\u00a0with a certified coach.<\/em><\/p>\n

    How I Found My #1 Digital Marketing\u00a0Focus<\/h2>\n

    \"A

    For three years,\u00a0I tried every new online marketing\u00a0tactic I could find. And if I wasn\u2019t trying it myself, I was interviewing people who did about how it went.\u00a0<\/strong>Stuff like:<\/p>\n